Access Boutique
Alliance Partners
Employee Rate Program
Events & Tradeshows
I Prefer
Leadshare System
Marketing Services
Membership Services
Revenue Account Management
|
RFP PREPARATION CHECKLIST
- PREPARE - This should be an on-going process. Before RFP season even begins hotels should be preparing their corporate account target list (existing/potential). The list should be realistic and strategic. If your hotel has less than 150 rooms it may be a good idea to win one or two major accounts then from there target small to midsize accounts which may be a better fit for your hotel
- SHOP - shop your competitive set to see what travel programs they may be a part of and acquire key insight information that will provide you with an advantage and leverage your opportunity with a target account.
- RFP FACTORS - keep in mind that there are several factors that affect the RFP process which are best suited for your hotel. A few primary factors include the following:
- Business Mix
- Location, location, location
- Data - acquire current year-to-date and/or historical data for your property for a specific account ie room nights, group, meetings and events revenue, etc…
- Comparable rates, Value-Adds
- Security & safety measures
- Other travel requirements not mentioned
- RELATIONSHIPS - Establish/Strengthen your local relationships with your target key accounts as they may be a critical part of the nomination process.
- PRE-QUALIFICATION SURVEY - Understand, thoroughly complete and submit your Corporate Transient Account Survey provided by Preferred Hotel Group annually.
|
|